What a Bakery Website Needs

A bakery's website has two jobs. For neighbors, it answers quick questions: what's in the case today, what time do the croissants come out, are you open on Monday? For celebrations, it sells the bigger orders like birthday cakes, wedding desserts and boxes for the office. Both need to be easy on a phone.

Publish a real menu

Group items the way people shop the case: breads, pastries, cakes and slices, cookies and bars, plus anything made without gluten. Use real text with prices, not a photo of a chalkboard, so it loads fast, reads well on any screen and shows up in search.

Tell people when things come out of the oven

A simple bake schedule, with sourdough at opening, croissants at seven and cookies late morning, gives regulars a reason to come at a certain time and sets expectations when popular items sell out.

Make pre-orders easy

Pre-orders smooth out your mornings and stop disappointments. A short form for pickup date, time, items and notes, with a clear cut-off ("order by noon the day before"), works well for loaves and boxes alike.

Sell custom cakes with a builder

Customers want to know roughly what a cake will cost before they call. A builder for size, tiers, sponge, filling, frosting and decoration that shows an estimated price, servings, deposit and lead time answers that, and it filters out orders you can't fit into the week.

Give weddings their own page

Couples plan months ahead and compare options carefully. Explain how tastings work, show a gallery of past cakes and dessert tables, and list per-slice pricing and packages so planning can start before the first appointment.

Be clear about allergens

Label common allergens on menu items, and include an honest kitchen statement: if everything is made in a shared kitchen, say you can't guarantee any item is allergen-free. Describe items as made without gluten ingredients rather than gluten-free unless you meet the labelling standard. This isn't legal or food-safety advice. Check your local health department's rules.

A ready-made starting point

Sugar & Crumb Bakehouse is a rich static website template built for exactly this. Its pages are Home, Menu, Custom Cakes, Weddings & Events, Our Story and Order & Visit. It includes a tabbed menu with prices and allergen chips, an oven-timer bake schedule, a custom cake builder with live price, servings, deposit and lead time, wedding dessert-table packages, an hours table that highlights today, and a pre-order form asking for your name, email, phone, occasion, pickup date, pickup time, items and quantities, and allergies or notes. The form posts nowhere until you connect it to your order system.

Every page is fully editable in the AI Tapz editor, works on phones, and includes its own SEO title, description and schema.org markup. Browse more static website templates, or read a page-by-page plan for your business website before you start.